A year ago, the idea of moviegoers dressing up in suits and wide-brimmed hats to see Christopher Nolan’s three-hour biopic about theoretical physicist J. Robert Oppenheimer would’ve sounded absurd. One fateful scheduling matchup with Greta Gerwig’s Barbie and (the disorienting state of meme economy) later, however, and suddenly Oppenheimer is this year’s #Gentleminions. “When Oppenheimer and Barbie collided in this magnificent starburst that only Oppenheimer could dream up, and then to see the cultural and financial result, was staggering,” says Mirojnick, who coincidentally was once attached to costume a previous iteration of the Barbie movie. When she visited a movie theater last month, she saw firsthand moviegoers across genders decked out in hot pink and Oppie ties. “Halloween will be quite the event this year ,” she predicts. “I think Barbenheimer will have another go round for sure at the end of October.”
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Want more insider watch coverage? Get Box + Papers, GQ’s newsletter devoted to the watch world, sent to your inbox every Friday. Sign up here. Robert Pattinson, like most actors who are members of the striking SAG-AFTRA union, has clocked out in the name of solidarity. Filming schedules have been wiped. Pattinson should be in the middle of shooting the second (3.2?) Batman film. But instead, he’s riding about New York City on a Brompton foldable like any other normal guy—but he’s still looking a bit Bruce Wayne. Let’s say that you have allegedly defrauded investors to the tune of millions of dollars. How would you spend your windfall? On Wednesday morning in New York, I watched as Roger Federer toured the Uniqlo flagship on Fifth Ave, a phalanx of videographers moving amoeba-like around him. Outside, a small crowd of admirers was growing larger by the minute. If there’s one thing Federer has heard approximately one billion times from fans, it’s that he is their favorite tennis player. I joked that he might be becoming their favorite fashion designer. “Up-and-coming fashion designer,” he replied, cracking his famously warm grin.